Project Background
Reframe Niven as a culture driven team that is passionate about creating delightful consumer experiences.
At it’s core, the people at Niven touch all espects of their offerings with great care. As an ESOP, they are committed to consistently delivering high level work. Here’s how we helped:
- Simplified Niven’s approach to presenting work.
- Segmented offerings and services.
- Revealed fresh visuals and design elements.
- Bring people to the forefront.
The new approach was kicked off in a series of print ads and carried though sales and marketing tools.
On set with David Johnson, who helped capture the candid photographic style
REFRESHING THE BRAND
Balancing a clean modern look with a handcrafted feel
The “N” Signia
The “N” had been through many transformations through the life cycle of Nivens branding. We used it as a motif that would place people inside the “swooshes” to create motion, in a sense, moments are embodied in it’s identity.
Putting it together gave Niven a unique key visual that they could distinguishably own
PUTTING IT TOGETHER
We captured assets and created a visual language that translated over multliple platforms
Storytelling through Visuals
If a picture is worth a thousand words then what is video worth? With a large campus and multiple departments, video was the platform best suited to convey the breadth of Nivens offerings.
From Telling to Selling
Our visual refresh migrated into pitch, process and sales deck. A more bold, yet sophisticated approach to presenting work helped tell the story of Niven produced displays with less describing and more showing.
LET'S CONNECT
READY TO SEE GROWTH?
Let's make it happen together.